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There are plenty of different types of alcohol in the world. We all know about whiskey, vodka, tequila, and the rest. There are even craft vodka and craft whiskey you can get nowadays for a more exclusive experience. What is interesting to know, however, is that there are many bottles of celebrity alcohol you can get.
Hollywood celebrities and other people who are often in the spotlight have started different businesses besides their main projects. You will be surprised to learn that many didn’t become restaurant owners or start a hotel chain. Lots of these celebrities chose to create something that more people would be able to enjoy - alcohol.
Celebrity alcohol is a very interesting topic, especially if you are in the hospitality industry. It’s good to consider adding something associated with a beloved celebrity to your beverage menu. So if you are currently planning your beverage program or stocking up your beverage inventory, you will find this article intriguing.
In the following paragraphs, you will learn more about celebrity alcohol and will be able to choose something new for your menu. Let’s jump right into it!
Key Takeaway: Celebrity alcohol is a great addition to any bar and restaurant beverage menu, as it will attract the fans of the celebrity and the people who appreciate quality drinks. Serve the drinks neat, on the rock, or use them in cocktails and you will get a great response from the audience.
11 Most Popular Celebrity Alcohol Brands
You probably know all of these celebrities for the movies they have been in and other projects they have done. Now it is the time to learn about their celebrity alcohol brands and see the story behind the products. Such interesting information is always a good conversation starter with customers, so be sure to memorize some of it!
1. Casamigos Tequila by George Clooney and Rande Gerber
Casamigos Tequila was co-founded by actor George Clooney and entrepreneur Rande Gerber. It has become one of the most celebrated celebrity alcohol brands. Known for its smooth taste and premium quality, Casamigos offers various expressions including Blanco, Reposado, and Añejo. It quickly gained a loyal following and was eventually sold to Diageo for up to $1 billion.
With Casamings Tequila you can make some of the best Margaritas and many other amazing tequila cocktails, so consider getting it for your bar and restaurant.
2. Cîroc Vodka by Sean "Diddy" Combs
Cîroc Vodka was endorsed and co-created by music mogul Sean "Diddy" Combs. It’s a popular ultra-premium vodka brand. Distilled from fine French grapes, Cîroc offers a distinctive, smooth flavor. Diddy’s marketing prowess and brand promotion have significantly boosted Cîroc’s popularity, making it a staple in the luxury vodka market.
So if you too are on the market for luxury vodka and want to make unforgettable vodka cocktails for your guests, check this one out!
3. Teremana Tequila by Dwayne "The Rock" Johnson
Teremana Tequila was founded by actor and former wrestler Dwayne "The Rock" Johnson. This tequila brand emphasizes craftsmanship and high quality. Teremana offers Blanco and Reposado varieties of this celebrity alcohol. The brand’s authenticity and Johnson's global appeal have made it a favorite among tequila enthusiasts.
4. Aviation American Gin by Ryan Reynolds
Not all celebrities sell tequila and vodka. Ryan Reynolds decided to go on a different path and he’s now a co-owner of Aviation American Gin. This gin is praised for its unique blend and smooth taste. Reynolds' witty marketing and active involvement in the brand’s promotion have helped Aviation Gin stand out in the crowded gin market. The brand's popularity soared, leading to its acquisition by Diageo for $610 million.
5. Heaven's Door Whiskey by Bob Dylan
Can’t have a celebrity alcohol list without a good whiskey on it! Heaven's Door Whiskey was co-created by legendary musician Bob Dylan and it’s a premium whiskey brand known for its craftsmanship and unique blends. The brand offers a range of expressions including Tennessee Straight Bourbon, Double Barrel Whiskey, and Straight Rye.
Tennessee Straight Bourbon would be a great base for bourbon cocktails you already serve at your establishment or to include in your menu.
6. 818 Tequila by Kendall Jenner
Among the many businesses of the Kardashian-Jenner family, there is a celebrity alcohol brand. 818 Tequila was launched by the model and reality TV persona Kendall Henner. As expected, this alcohol quickly gained popularity for its smooth taste and stylish branding. The brand offers Blanco, Reposado, and Añejo expressions. Despite some initial controversy, 818 Tequila has been well-received and continues to grow in popularity.
7. Crystal Head Vodka by Dan Aykroyd
Crystal Head Vodka was founded by actor Dan Aykroyd. This celebrity alcohol is known for its purity and distinctive skull-shaped bottle. The vodka is made from high-quality ingredients and is filtered through Herkimer diamonds. Aykroyd’s unique branding and the vodka’s premium quality have made Crystal Head a standout in the vodka market.
8. Conjure Cognac by Ludacris
What would this list be without a cognac? Conjure Cognac was co-founded by rapper and actor Ludacris. It’s a rich drink that offers a smooth drinking experience. The cognac is crafted from a blend of eaux-de-vie from the Cognac region of France. Ludacris’s involvement and the cognac’s premium quality have helped Conjure stand out in the competitive cognac market.
If you want to take your cocktails with cognac to the next level, get the Ludacris cognac. The true fans will really appreciate it!
9. Virginia Black Whiskey by Drake
Virginia Black Whiskey was co-founded by rapper Drake. It is a smooth and stylish American whiskey that many people love. The brand offers a rich and decadent drinking experience, with a blend of two, three, and four-year-old bourbons. Drake’s influence and the whiskey’s distinct flavor profile have made Virginia Black a hit among whiskey enthusiasts.
10. Sauza 901 Tequila by Justin Timberlake
Sauza 901 Tequila was co-created by singer and actor Justin Timberlake. This tequila is known for its triple-distilled smoothness. The brand, which is part of the larger Sauza Tequila family, aims to provide a high-quality, premium tequila experience.
11. SirDavis Whiskey by Beyoncé
Beyoncé has partnered with Moët Hennessy to launch SirDavis, a whiskey named after her great-grandfather, Davis Hogue. This project reflects her love for Japanese whiskey. Retailing at $89, SirDavis is available for pre-order through platforms like ReserveBar and GoPuff, with an official launch planned for September 2024.
Frequently Asked Questions about Celebrity Alcohol
If you want to learn more on the topic of celebrity alcohol and celebrity alcohol brands, read the answers to these frequently asked questions.
Why Do Celebrities Create or Endorse Alcohol Brands?
Celebrities create or endorse alcohol brands for various reasons, including the potential for significant financial gain, the opportunity to diversify their business portfolios, and the chance to connect with their fans in a new way. Additionally, many celebrities have a genuine interest in the alcohol industry.
Do Celebrity Alcohol Brands Often Collaborate with Established Distilleries?
Yes! Many celebrity alcohol brands collaborate with established distilleries to create their products. For example, Casamigos Tequila was produced in partnership with a distillery in Jalisco, Mexico. Collaborating with experienced distillers ensures that the products meet high-quality standards and benefit from the expertise of seasoned professionals in the industry.
Where Can I Buy Celebrity Alcohol Brands?
Celebrity alcohol brands are widely available and can be purchased at most liquor stores, supermarkets, and online retailers. Some brands may also be available directly from the brand's website. Availability can vary depending on your location and the specific brand.