The perfect spritz cocktail is a delicious balance. As ingredients go, the spritz is simple but specific, and its recipe ratios are just as plain for bartenders to quickly commit to memory. Their minimal formula offers consistency as well as appeal.
Whether you’re preparing the Hugo Spritz, going for a Campari variety, or making an Aperol Spritz, you’ll see another element that defines the character of the traditional and trending spritz cocktail: a methodical preparation.
See how BinWise demystifies the spritz cocktail—for summer, winter, or fall cocktail menus—while we explore its key ingredients, recipe demands, and preparation style. Get your guide to essential spritz cocktail concepts here.
Key Takeaways: Using their lighthearted, inviting, and low-ABV essence—spritz cocktails trend well among millennials and Gen-Z drinkers who prefer special experiences and unique drink experiences over the stronger, expected spirits.

Characteristics of Every Cocktail Spritz
The world of the spritz cocktail is surprisingly strict for such an approachable drink known to drinkers who want something nice, simple, and easy for the stressless social experience. In its purest form, the cocktail spritz is lovely because it is so particular.
Every bartender and restaurateur should know the three rules of the spritz cocktail for (1) ingredients, (2) proportions, and (3) preparation:
- Categorically, spritz cocktails have at least three basic ingredients: wine (usually some type of prosecco), a bitter liqueur (like Aperol), and soda water (like Pelligrino).
- The ratio of ingredients in the spritz cocktail is certain (1:2:3): For every three ounces of wine, there should be precisely two ounces of the chosen liqueur, followed by one ounce of soda water.
- Preparation of the cocktail spritz is also controlled by the preservation of bubbles, since seasoned bartenders know to add the wine over ice, followed by denser liqueur, and the final “spritz” of soda to avoid flat drinks.
The spritzer and spritz cocktail align with modern standards that seek more “moderate” recipes and ingredients. By following the three traits of the true spritz cocktail, bars can bring their smooth appeal to banquets, hotel menus, and happy hours to give stiff, standard cocktails some lower-cost, low-ABV competition.
For some consumers, this means lower-to-no alcoholic content. Naturally, the spritz cocktail takes the form of a modern mocktail as well as its usual presentation as a prosecco drink. Others are looking for mildness on their calorie count, and most spritzers fit the bill with as few as 80 calories (and up to 200 calories for sweeter, premium varieties).
It’s easy to see how kombucha and fermented, bubbly health drinks have paved the way for the spritz cocktail to entice customers and demographics of all kinds—regulars and rare drinkers alike..
BinWise Beverage Management for Spritz Cocktail Bars
Inventory tools for beverages elevate restaurants and bars with the insights and accuracy they need to optimize the sale of such delicious, trending spritz cocktails. BinWise integrates beautifully with other tools like SproutQR to update menus in a snap as well as platforms like most in-house POS systems.
As inventory tracking, BinWise is a huge help to beverage managers and bartenders striving for the most precise and productive stock levels. BinWise tracks the most popular cocktails, wine, liqueurs, recipes, and even seasonal garnishes. See how your recipes are stacking up, year after year, to refine customer experiences with sales metrics and measurable value.
Managers can then more easily see the cost (or benefit) of cocktail recipes like seasonal spritz cocktails. They can build custom breakdowns and recipe scenarios for which wines, specific ingredients, and subtle ratio changes result in optimal sales vs. spend.

Frequently Asked Questions about Spritz Cocktails
Get clear in the true character of this curious cocktail move in the modern drinking scene, and define the spritz cocktail for yourself with crisp, refreshing precision.
See the most common questions for the cocktail spritz—as a cultural phenomenon and bartending concept—and get answers for your restaurant or bar.
Can you make spritz cocktails with wine?
Yes—the wine spritz cocktail (or spritzer) can combine white, red, and sparkling wine (even Japanese sake or rose) with a touch of club soda or sparkling mineral water.
Wine spritz cocktails are often garnished with citrus or fruit, but some variations highlight its versatility since recipes like Germany’s famous süssgespritzter combine wine with lemonade.
Is there a difference between a spritz and a spritzer?
Strictly speaking, the spritzer is much simpler and loosely defined, compared to the spritz cocktail (which demands certain ingredients in a specific ratio).
A spritz (like the Hugo Spritz or Aperol Spritz) traditionally includes sparkling wine, a choice of bitter liqueur, and soda water in a defined ratio (3 parts wine, 2 parts liqueur, and 1 part soda water).
Spritzers, by contrast, are simply a blend of wine and soda without any definite ratios. The spritz originates from Northern Italy’s Veneto region, where its core characteristics were defined, while the spritzer just responds to the popularity of low-ABV cocktails.
How many calories are in the summer spritz cocktail?
Because of their lower-ABV as cocktails, the spritz and spritzer tend to carry fewer calories than richer, sweeter drink recipes.
The classic Aperol Spritz can usually be made with fewer than 165 calories, while even lighter versions using prosecco and soda water can bring this down to around 100 calories.
Calorie counts always vary based on the specific wine, the liqueur’s sweetness, and mixers, fruit, or garnishes in addition to core ingredients.
Does the cocktail spritz work as a non-alcoholic mocktail?
Yes, there are many substitutes marketed as mocktail options aiming to capture the spritz cocktail-spirit.
For instance, Lyre’s Italian Spritz or the Sanbittèr Rosso effectively mimic the taste of bitter liqueurs. With an extra pop of sparkling water or citrus, they create a mocktail with as little as 0.5% ABV.
Garnishes like blood orange slices, flavored ice, and other flavor enhancers can add to the experience and pricepoint without needing alcohol.
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